DivergentMind

The Problem

Neurodivergent individuals — particularly those with ADHD, ASD, and learning differences — face a fragmented support landscape. Traditional coaching platforms are designed for neurotypical users and fail to accommodate the specific challenges of executive dysfunction, sensory overwhelm, brain fog, and the stop-start patterns that define daily life for many neurodivergent people.

Workplace neurodiversity training often stops at awareness. Employers need practical guidance on neuro-inclusive management, reasonable adjustments, communication, and the intersection of neurodivergence with mental health.

The Solution

DivergentMind was built with Georgia Franklin-Cook, founder and neurodiversity coach, as a practical service platform offering:

• Personal 1-1 coaching — tailored ADHD coaching that strengthens executive functioning, helps with life admin, and builds systems that fit each individual's actual brain.
• Online booking and session management — integrated scheduling with Stripe-powered payments, including support for UK Government Access to Work funding.
• Workplace neurodiversity training — corporate support including staff coaching, leadership training, and neuro-inclusive workplace assessments.
• Support pathways — a guided "what brings you here?" system that helps users find the right service without needing to self-diagnose or choose from confusing menus.
• Blog and resources — educational content with RSS/JSON feeds for content distribution.
• Accessibility-first design — theme selection (colourful/calm), motion preferences, and density controls built into the platform.

The Impact

DivergentMind delivers a coaching experience that doesn't just accommodate neurodivergence — it's built around it. The platform reduces the barriers to accessing support: no confusing service catalogues, no assumptions about what users already know, and an interface designed to minimise cognitive load.

For workplaces, DivergentMind turns neurodiversity from a values statement into practical action, helping teams move from awareness into clearer policies, better conversations, and more sustainable support.